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Why It’s Important To Define (AND USE) Buyer Personas

Why It’s Important To Define (AND USE) Buyer Personas

by Ryan Dillon | Sep 17, 2021 | Online Marketing

You know your own business, and you’re an expert on the products or services that you offer…but how much do you actually know about your customers? Do you have a detailed understanding of the types of people who buy from you, and why they do? Are you using those...
3 of Our Favorite WordPress Plugins For More Website Conversions

3 of Our Favorite WordPress Plugins For More Website Conversions

by Ryan Dillon | Sep 6, 2021 | Business Tech, Online Marketing, Web Development

Struggling to get as many website conversions as you’d hoped for? Our project director, Ryan, shared some of his favorite WordPress plugins with our LinkedIn connections. If you missed that video, check it out here! Don’t miss other helpful tips that we...
Content VS Backlinks…What’s More Important?

Content VS Backlinks…What’s More Important?

by Ryan Dillon | Sep 6, 2021 | Online Marketing

Business owners who are looking into improving their website’s SEO eventually all come across a series of conflicting articles that praise one ranking method as the “king.” One expert may claim that you need to immediately start building a stacked catalog of...
It’s Finally Time To Let The Website Banner Slider Die

It’s Finally Time To Let The Website Banner Slider Die

by Ryan Dillon | Sep 5, 2021 | Web Development

Now that the internet has been hugely popular for decades, all of us who have spent time online have seen our share of web trends come and go. A new and exciting web element comes along and every web designer jumps at the chance to include it in their projects. Some...
A Few Simple Tips To Improve Your Website’s Bounce Rate

A Few Simple Tips To Improve Your Website’s Bounce Rate

by Ryan Dillon | Aug 30, 2021 | Web Development

What is a bounce rate?  Simply put, your bounce rate reflects the amount of visitors who landed on your website, but either left immediately or did not continue beyond the first page. Ideally, you want to encourage visitors to take the journey through your...
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